Quoting with awk
Getting awk to print certain special characters (e.g. the single quote ') can be cumbersome. This is frustrating especially when you want to generate SQL statements, where the single quote is used as the string delimiter.
One way to overcome this is to use escape sequences with (octal) ASCII codes:
awk '{print "\047" $1 "\047,\047" $2 "\047";}'
This will convert a list like
Doe John
Mustermann Max
into
'Doe','John'
'Mustermann','Max'
UPDATE
Alternatively, you can use \x with hexadecimal ASCII codes:
awk '{print "\x27" $1 "\x27,\x27" $2 "\x27";}'